2022 | Coca-Cola and Topo-Chico at NACS

/in , , /by

The National Association of Convenience Stores Show brings together every possible player in the industry of delivering snacks and miscellanea to a street corner near you. Boasting everything from chocolatiers and sandwich vendors to toy and keychain distributors, the NACS Show is a playground for treats and trinkets of every kind. The 100-pound gorilla on the show floor is undoubtedly Coca-Cola—the first brand that comes to mind (and into view) when you walk into a typical gas station. Coke’s presence at the show was impossible to miss, with their iconic polar bear serving as an eye-catching lure as he merrily greeted guests in a photo op (complete with Coca-Cola branding) at the entrance to the exhibit. Harkening back to the early 20th century, brownstone façades, park-like tables, and generous soda fountains created a comforting space that felt a bit like home amid the hustle of product peddlers on the show floor.

Adjacent to Coca-Cola was Topo Chico, Coke’s up-and-coming younger sibling whose popularity is skyrocketing in the 21st century. With a much smaller footprint, Topo Chico still managed to create a similarly immersive environment, allowing guests to feel as though they’d stepped into a tidy roadside cantina somewhere 100 miles south of Vegas.

Once again, we had the remarkable privilege of photographing the fun and stunning work of brilliant designers and builders who give physical shape to iconic brands as they represent themselves on a trade show floor. The thrill of capturing both the architecture of an empty booth and that same architecture at work—packed with engaged attendees—is what makes this work so enjoyable.

 

 

2025 | Curo Pet Care Hospitals in Nevada

/in , /by

Starting in 2023 and continuing through 2025, we had the opportunity to photograph a series of Curo Pet Care veterinary hospitals, focusing on empty, architectural imagery that highlights how these spaces are designed to support both patients and the teams who work within them.

Without people or animals in the frame, the attention shifts to layout, light, materials, and flow—the elements that quietly shape the experience of a veterinary visit. Each hospital had a distinct personality, but all shared a sense of clarity and calm in their design.

The spaces were intentionally planned: clean sightlines, thoughtfully arranged exam rooms, efficient treatment areas, and welcoming reception spaces that feel organized rather than clinical. Photographing them unoccupied allowed the architecture to speak for itself, revealing how function and care intersect through design.

Natural and ambient light played a major role across the locations. From bright waiting areas to softly lit corridors, the lighting choices helped create environments that feel reassuring and practical—important qualities in medical spaces where comfort matters.

What stood out most was the balance between modern veterinary functionality and warmth. Materials, color palettes, and subtle design details kept the hospitals feeling approachable while maintaining the professionalism required in a clinical setting.

This project was a reminder that architecture is an essential part of care. Even when empty, these spaces reflect the values of the practices that use them—efficiency, compassion, and attention to detail. Photographing the hospitals in this way allowed us to document that foundation before the daily rhythm of patients and staff filled the rooms.




2026 | Timely Images for Brunswick at CES

/in , , /by

Welcome to day one of CES 2026.

Kicking off the New Year in our usual fashion, we’re thrilled to be shooting once again at CES 2026. With a stunning lineup of exhibits, CES showcases innovative—if temporary—experiences designed to excite consumers about what’s coming next.

CES is also a massive opportunity to capture attention. To that end, we delivered these images to Brunswick ahead the opening of the expo hall this morning. Shot yesterday, these photographs are already helping Brunswick broadcast their presence across social media and other digital platforms as the show gets underway.

With beautiful assets in hand early, Brunswick is seizing the moment—enticing visitors to their booth for an up-close look at three boats from their watercraft lineup, hands-on simulator experiences, and a preview of some of their newest technology. All of it, of course, while the booth is still standing. In just a few days, CES 2026 will be a thing of the past.

2021 | Hummer EV Launches at SEMA

/in , , , , /by

Hummer EV at SEMA 2021

Each October when SEMA comes to Vegas, there is a palpable buzz in the air. The Las Vegas Convention Center transforms into a mechanical playground, humming with innovation, competition, and pure automotive obsession. There’s also a significant amount of burned rubber hanging in the atmosphere—especially in the Gold Lot, where tire smoke and exhaust notes feel as much a part of the experience as the badges on the hoods. It’s an annual pilgrimage for car lovers, builders, and brands alike.

Even in mid-pandemic 2021, with lingering anxiety and uncertainty surrounding massive in-person gatherings, that familiar SEMA energy refused to disappear. Attendance looked different, masks were common, and conversations carried an undercurrent of caution—but fuel was still pumping through the veins of enthusiasts wandering the halls of the LVCC. The passion for performance, design, and innovation proved stronger than the circumstances, reminding everyone why SEMA remains such a cultural anchor in the automotive world.

That said, no fuel was pumping at the unveiling of Hummer EV, though. In a striking departure from its roots, the historic, fuel-consuming, military-gone-civilian beast reemerged as a fully electric, gas-less, and unapologetically modern machine. Once synonymous with excess and brute-force power, the Hummer’s transformation into an EV felt both surreal and symbolic—a clear sign of how rapidly the industry is evolving. We had the opportunity to photograph the exhibit, capturing this moment where legacy met reinvention.

Showcased in the then-brand-new West Hall, GMC’s presentation made a deliberate and confident statement. A generously-sized video display acted as backdrop, looping dramatic visuals that emphasized capability and scale, while the clean, open, and navigable layout encouraged guests to move freely around the vehicle. Attendees could view the Hummer EV from every angle, including beneath it—an intentional nod to its engineering and rugged underpinnings. The minimalist design of the booth allowed the vehicle itself to take center stage, letting its presence speak louder than any spec sheet ever could.

We also wanted to include a couple other notable exhibits from the show we has the opportunity to shoot:

As we move into 2026, we’ll continue sharing our 2025 work while revisiting and catching up on stories from 2022–2024, helping tell a fuller story of the photography that’s shaped our last few years.

2025 | Snowy New Orleans

/in /by

When the weather forecast suggested a chance of snow in New Orleans for the 2025 NADA show, it seemed like a good idea to move our flight ahead a day. Just four hours after our arrival in the Big Easy, in the dead of the night, snow indeed started to fall. Snow continued falling throughout the day on Tuesday, January 21st until the city was completely shut down. All flights in and out of Louis Armstrong International Airport were cancelled. A city with no snow plows grappled with snowfall which didn’t stop until 12″ had accumulated on the cobblestone streets. The vintage street signs, evoking the coming Mardi Gras, were capped with white. The steamboat parked outside Jackson Square, covered. Café du Monde, world famous for covering its delicious beignets in a pile of confectioner’s sugar, was itself, covered in powder. And the city was quiet. Magical. Belonging only to those brave souls giddy enough to explore its old lanes trimmed with wrought iron, and today, a sound-dampening layer of snow.

While the schedule was to be shooting pre-show preparations of the 600 or so Cox Automotive staff scheduled to be in New Orleans for NADA, there was nothing to shoot. With only 20 team members present, themselves having little to do except help facilitate the safe arrival of the missing workforce, the day opened itself up for the photography opportunity of a lifetime. While the process had its challenges, (David flew in with dress shoes, not snow boots–and don’t forget how cold a snowy day is without gloves), the dreamy opportunity of shooting one of the most beautiful cities in the world as a winter wonderland, was.. a gift.

Ghosts are one of the many draws which bring visitors to New Orleans. But on this day, the ghosts most present were those of tourists, party-goers, and ne’er-do-wells who weren’t on the streets of one of the most captivating cities in America.

 

2021 | DS World Conference & Vision Expo West

/in /by

In a single week of 2021, we covered two large events (one teeth and the other eyes) in Las Vegas: the Dentsply Sirona conference at the then-brand-new Caesar’s Forum Conference Center and Vision Expo West at the Venetian Convention and Expo Center.

DSWorld made full use of Casesar’s Forum’s beautiful amenities and vast new space with speaking sessions scattered throughout the building and a large expo hall in the main ballroom. With the entire facility and all the events therein centered on a single company, the event stood apart in its scale and execution. At Vision West, we were able to shoot empty and candid exhibit photos for numerous brands including Essilor Luxottica, USPS, Haag-Streit, Marco, and Nassau OOGP. Straddling the dental and vision industries in a single week, it was a pleasure to help make those who make people look good, look good.

Dentsply Sirona World – Expo Hall




EssilorLuxottica at Vision West 2021



2025 | Hoover Dam Visitor’s Center

/in /by

We’ve had the pleasure of shooting the iconic Hoover Dam on multiple occasions. An icon of the American west, the massive concrete structure which was wedged between the rock walls of Black Canyon in 1931 is still awe inspiring when peering down upon it in person. Although larger dams have since been built, the Hoover Dam, nearly 100 years after its construction, still retains an unrivaled ability to make one feel small.

Having shot the first phase of the visitor’s center renovation in 2019, we were eager to see how the museum/attraction would be reimagined when fully completed. The second phase of Atherton Construction’s renovation of the visitor’s center did not disappoint. From a video-lined corridor emulating a rock passageway, visitors are led to a number of spacious showrooms, each packed with individual exhibits which tell the many stories of the Dam’s history. Carefully lit and masterfully built, the center’s stunning displays, strong and sparkling terrazzo floors, and thoughtful storytelling are a pleasure to wander.






2021 | Henricksen Butler / Wells Cargo

/in /by

It isn’t often that you get a call from an interior design firm explaining that they have a client who wants to produce custom art for their headquarters–and you’ve been selected to help create it. So when Henriksen Butler called explaining that they needed images for the headquarters of Wells Cargo, a Las Vegas construction materials manufacturing company, it sounded like a trip to photography Disneyland. After some good discussions, an early morning safety briefing, and the donning of some PPE, an all-day exploration began to discover and create visual assets for HB. The quarry sits smack dab in the middle of the Las Vegas Valley, only a few blocks from the strip. Yet this monumental cavity in the earth’s surface goes hundreds of feet down. The pit’s precipitous plunge is so treacherous and so central in the city that my escort reported that several unlucky individuals fleeing police have unsuspectingly scaled the surrounding walls or even crashed their vehicle through the quarry’s perimeter only to meet an unfortunate fate.

Included here are renderings of some of the art created with the visual assets we delivered as well as some favorites photos from the shoot (which yielded 2400+ raw exposures).

 

 

 

2025 | KBIS

/in /by

The Kitchen & Bath Industry Show (KBIS) is North America’s largest trade show dedicated to kitchen and bath design. It is a regular stop on our Spring trade show circuit and 2025 was an opportunity to photograph several stunning exhibits.

Our friends at Agency in Motion helped us create some stunning visuals in capturing the Whirlpool exhibit, which packed an unbelievable number of stations and sub-brands into their front-of-the-expo-hall space. Featuring Maytag, Jenn-air, Kitchen-aid alongside Whirlpool, the exhibit was a hive of activity. We also had the opportunity to be the designated photographer for Whirlpool at the KBIS Awards ceremony where the company had a strong presence throughout the event.

Zline gave us a stunning black-framed exhibit which gave a rich, dark package where bright and colorful kitchens could be unwrapped. Wilsonart and Blum had more open-floorplan booths in stark contrast with GE’s Monogram booth, whose richly decorated rooms guests experienced one-by-one in a queue-controlled linear order.

The Kitchen and Bath Industry Show never disappoints in providing elegant displays which serve as rewarding subjects to photograph.

 

Whirlpool at KBIS Awards

Blum
Wilsonart
Zline
Monogram
Whirpool

2021 | CMJW at HD Expo

/in /by

Hospitality Design Expo stands apart among trade shows as one of the most effective places to discover chic and innovative designs. From lighting, to furniture, the show is any commercial designer’s dream come true. In 2021, CJMW reached out to us to capture their presence on the HD Expo floor and we were delighted with their open, bright, and meticulously tidy exhibit. The booths many vignettes were thoughtfully staged and a pleasure to capture.

Take a look at some of our images of CMJW’s clean and contemporary exhibit: